Jakarta — From July 31 to August 2, 2024, Guangzhou Ailusi Machinery Co., Ltd. participated in the Indonesia Beauty Expo held at the JAKARTA INTERNATIONAL EXPO. This exhibition marked the company’s first international event since the COVID-19 pandemic and was a journey filled with both opportunities and challenges for expanding its global business.
To ensure the success of the exhibition, the company began preparations well in advance, shipping a vacuum emulsifying mixer from China to the Indonesia exhibition. The company’s team arrived in Jakarta on the morning of July 28, planning to visit several new and long-term clients before setting up the booth.
The exhibition team included three sales representatives, the general manager, an engineer, and the company’s owner. On the first day, the team visited a client who had recently purchased a cosmetics production line, conducting an on-site inspection of their factory. The next day, they began setting up the booth in preparation for the event.
The three-day exhibition attracted a large number of visitors. In addition to local clients, one customer from Cameroon traveled from Paris to Jakarta specifically to discuss a potential partnership. To give this client a deeper understanding of our products, we arranged a visit to a local Indonesian customer’s factory. After the visit, the Cameroonian client was highly impressed with our products and services and signed a cooperation contract on the spot. We later celebrated the partnership over dinner.
During the exhibition, we also had the opportunity to engage with local clients in Indonesia. The company’s owner stated that the purpose of this trip was to gain a deeper understanding of the Jakarta market and to gain valuable experience from participating in international exhibitions, further boosting the company’s global reputation.
On the fourth day of the trip, the company’s owner and engineer visited an established client in Indonesia. This client, a Chinese entrepreneur, has successfully set up his own factory in Indonesia and achieved notable success in the local market. His new factory is currently under construction, and after visiting the site, our team provided professional advice on factory layout and machine placement. In appreciation, the client invited us to explore Jakarta’s beaches and later joined us for dinner to celebrate the successful collaboration.
The 2024 Indonesia Beauty Expo not only expanded the company’s business opportunities but also allowed us to establish connections with more international clients. Looking ahead, Guangzhou Ailusi Machinery Co., Ltd. will continue to participate in more international exhibitions to further enhance its global presence.